LG UR78 50 inch 4K Smart UHD TV
key Features:
- Vivid colour and remarkable detail with 4K HDR10 Pro
- A smarter viewing experience with the α5 AI Processor 4K Gen5
- Smart Functionality, including ThinQ AI and WebOS
- Streaming built-in, including LG Channels, Netflix, Apple TV+, and Disney+
Reveal the Last Detail
LG UHD TV with HDR10 Pro brings optimized brightness levels for vivid colour and remarkable detail.
Note: HDR10 Pro is not a format LG's own Dynamic Tone Mapping applied frame by frame for HDR10 content.
Take Charge of Quality
α5 AI Processor 4K Gen5
The α5 AI Processor 4K Gen5, delivers a truly powerful experience that's tailored to fit your preferences.
Redefine Scale of 4K
Watch non-4K content in 4K on big UHD screens to enjoy clarity and precision in every moment.
AI Brightness Control
AI Brightness Control ensures the perfect brightness level for any environment, adapting to brightness by surrounding ambient lighting
See UHD TV on a Whole New Scale
Experience your favourite content up-close with an ultra-big 4K UHD TV.
The Perfect Fit for Full Sound
Pair up all you love to watch with crystal-clear sound—the way it was meant to be heard.
WOW Interface
Diversified Settings
When connected with an LG TV, your Sound Bar automatically switches to Sound Bar sound mode. Plus, enjoy 3 additional modes for the best sound experience.
- Magic Remote control shown, available to purchase seperately. Standard remote supplied with this model.
- This feature is only supported on 2023 TV models. Support varies by model
- Feature support varies by LG Soundbar model
webOS 23 new Home
Tailored to Your Liking
From your favourite content to your preferred way to view, webOS 23 new Home is the hub that revolved around you.
My Profile
Get tailored movie recommendations, an overview of your team's next games, and your own notifications, all from one place dedicated to you.
Quick Card
reate dedicated cards for your favourite apps and services. Arrange them how you like, switch them up, and jump quickly into your content.
Smart Assistant & Connectivity
LG UHD TV takes convenience to a new level with support for Amazon Alexa Built-in, Apple AirPlay, HomeKit, and Matter. Conveniently monitor connected appliances, check information almost instantly with your voice.
Cinema-Like Immersion at Home
Watch in 4K and enjoy a viewing experience like the ones in the cinema.
FILMMAKER MODE
Support for FILMMAKER MODE may vary by country.
Entertainment
Endless Content On Demand
Easily enjoy content from the biggest streaming platforms directly on LG UHD TV.
AAA Gaming Begins Here
Transform your experience with fast, smooth gaming and feel like you're truly immersed in the game.
- Game Optimizer
- HGiG
- Cloud Game
Game Optimizer & Dashboard
Find all the settings you need for optimal gameplay in one place. Game Dashboard allows you to change the current game genre settings quickly.
Sustainability
Greener for Better
LG UHD TV's redesigned packaging uses single colour printing and a recyclable box.
Other Features:
Picture (Display)
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Display Type:4K UHD LED
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Display Resolution:4K Ultra HD (3,840 x 2,160)
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Backlight Type:Direct
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Refresh Rate:50Hz Native
Picture (Processing)
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Picture Processor:α5 AI Processor 4K Gen6
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AI Upscaling:4K Upscaling
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AI Brightness Control:Yes
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HDR (High Dynamic Range):HDR10 / HLG
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FILMMAKER MODE:Yes
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Dynamic Tone Mapping:Yes
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Picture Mode:9 modes (Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, ISF Bright Room, ISF Dark Room)
Gaming
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HGIG Mode:Yes
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Game Optimiser:Yes (Game Dashboard)
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ALLM (Auto Low Latency Mode):Yes
Smart TV
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Operating System (OS):webOS 23
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ThinQ:Yes
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Intelligent Voice Recognition:Yes
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Magic Remote Control:Built-In
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Works with Apple Airplay2:Yes
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Smartphone Remote App:Yes (LG ThinQ)
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Full Web Browser:Yes
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LG Channels:Yes
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Who.Where.What?:Yes
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Sports Alert:Yes
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Family Settings:Yes
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USB Camera Compatible:Yes
Audio
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Audio Output:20W
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Speaker System:2.0 channel
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Speaker Direction:Down Firing
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AI Sound:AI Sound Pro (Virtual 5.1 Up-mix)
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Clear Voice Pro:Yes
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AI Acoustic Tuning:Yes
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LG Sound Sync:Yes
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Sound Mode Share:Yes
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Simultaneous Audio Output:Yes
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Bluetooth Surround Ready:Yes (2 Way Playback)
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Audio Codec:AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (Refer to manual)
Connectivity
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HDMI Input:x3 (supports 4K 120Hz, VRR, ALLM as specified in HDMI 2.1 on all ports)
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Simplink (HDMI CEC):Yes
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HDMI Audio Return Channel:eARC (HDMI 2)
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USB Input:x2 (v 2.0)
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Wi-Fi:Yes (Wi-Fi 5)
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Bluetooth Support:Yes (v 5.0)
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Ethernet Input:x1
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CI Slot:x1
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RF Input (Antenna/Cable):x2
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SPDIF (Optical Digital Audio Out):x1
Accessibility
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High Contrast:Yes
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Grey Scale:Yes
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Invert Colours:Yes
Power
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Power Supply (Voltage, Hz):AC 100~240V 50-60Hz
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Standby Power Consumption:Under 0.5W
Accessories Included:
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Remote:Standard Remote
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Remote Control Batteries:Yes (AA x 2)
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Power Cable:Yes (Detachable)
